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Muddy Waters Says Sino-Forest Short Aided by Company Rebuttals

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Carson Block said his confidence that Sino-Forest Corp. is overstating its business is bolstered by declines in the stock on days when management defends itself.
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European Stocks Climb as Company Earnings Bolster Confidence

April 23rd, 2011 Comments off

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Asian Stocks Rise on U.S. Housing Data, Better Company Earnings

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Asian stocks rose for the fourth week in five as U.S. housing starts gained and companies reported earnings that beat estimates, boosting confidence in global growth.
BusinessWeek.com — Finance

When Employees Sell Private Company Stock

March 18th, 2011 Comments off
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Communicating as a Newly Public Company: Challenges and Opportunities

March 9th, 2011 Comments off

Communicating as a Newly Public Company: Challenges and Opportunities

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Home Page > Business > Public Relations > Communicating as a Newly Public Company: Challenges and Opportunities

Communicating as a Newly Public Company: Challenges and Opportunities

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Posted: Jul 26, 2010 |Comments: 0
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Communicating as a Newly Public Company: Challenges and Opportunities

TRENDS

While investor sentiment toward stocks has been negatively influenced by the recent volatility in the financial markets, interest in IPO’s has remained steady.  The number of global IPO filings in 2010 is about 120 and indications are that there are many to follow. Of the companies that already have filed, a staggering 65% have come from Asia, with China leading the pack. So the uptick in filings year-to-date is a global phenomenon, which speaks – in part — to the resilience of the global economy.

Asia, Europe or North America – the benefits of going public are fairly universal: greater and more inexpensive access to capital, enhanced opportunities to pursue mergers and acquisitions, increased liquidity for shareholders, a stronger corporate image and another tool to incentivize executives and employees.

COMMUNICATIONS BENEFITS

A benefit of being a public company is the opportunity to earn significantly more interest and coverage from business and financial information channels –major newspapers, business magazines, TV, radio, financial and business web sites and other media outlets.

However, the benefits of enhanced publicity comes with the increased responsibility of communicating appropriately – leveraging newfound media attention to support strategic business goals but all the while playing by fair market rules and maintaining corporate transparency.

Following are a few guidelines to help you become aware of how to take advantage of the benefits and avoid the obstacles.

LEARN THE RULES

Media relations is vital if you know the rules.  While an effective media relations program can help increase demand for company stock, newly public companies learn quickly that the rules of the road are infinitely more complex than when operating under the protection of private ownership.

1. Audiences Change

Once a company lists its shares on a public exchange, its key stakeholders extend far beyond media, market researchers, customers, business partners, and employees to include financial analysts, shareholders, shareholder interest groups, and government regulators.

2. Scrutiny Increases

Not only does the communications landscape scale once a company goes public, it also has the potential to become more hostile. Public companies often come under intense scrutiny and attacks in traditional as well as new media, such as in the blogosphere, which can provide forums for “watchdog investors” and disgruntled employees.

3. Regulations Prevail

Quiet period rules strive to lower company awareness in the market, just as media and public interest may be picking up. The cost of noncompliance with quiet periods and numerous other restrictions can be devastating. Regulation Fair Disclosure, known as Reg FD and Sarbanes-Oxley can be daunting, and a company must be sure to fit its strategies within these regulations.

A NEW APPROACH

If a company’s stock exchange senses hype in the media, the exchange can ask the company to temporarily retract its offering. While second chances do exist, filing for an IPO takes significant resources, and can take away focus from day-to-day company operations. There’s a premium on doing it right the first time.

New public companies can avoid costly missteps by adopting a new communications approach that addresses all stakeholders and encompasses all pertinent communications disciplines.

1. Employee Education

Employees are an especially important group. Experience has proven that employees are more motivated when they clearly understand company actions and decisions and have a sense of personal stake in the outcome.

The employee communications discipline can take the form of a program aimed at educating employees on behavioral changes and expectations within a newly public company.  For example, once a company goes public, employees have no right to material information before other shareholders.

2. Using Communications Teams

Investor relations, corporate affairs, public affairs and crisis management must be equipped to manage and contain media reactions during turbulent times though the rapid dissemination of accurate, comprehensive information. It’s much easier for a company to keep its credibility than to rebuild it.

Communications team members need to function as strategic counselors to management teams and ambassadors to broader staff. They need to clearly understand and advocate the subtle differences between media activity that is advantageous and “safe,” versus potentially risky and damaging during a quiet period – helping to maintain and build company awareness in the market while simultaneously abiding by new regulations.

3. Social Media

Social Media as practiced with tools like Facebook and Twitter creates an entirely new set of uncharted disclosure issues. On one hand, companies may opt toward transparency and provide information in direct opposition to fair and equal disclosure requirements. On the other hand, some companies simply restrict using social media for investor communications, despite the widespread popularity and advantages of these media in crisis situations.

Despite the desire for transparency, we advise clients that corporate legal and IR teams must get involved in social media to protect the company from violating disclosure requirements. The risks simply don’t outweigh the benefits.

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Jim Barbagallo is a Partner at 3Point Communications a global communications consulting firm specializing is creating Content Centered Public Relations campaigns for technology brands.   Contact at [email protected]

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THQ Takes Company of Heroes Online For the Fall (NASDAQ:THQI)

February 24th, 2011 Comments off

THQ Takes Company of Heroes Online For the Fall (NASDAQ:THQI)

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THQ Takes Company of Heroes Online For the Fall (NASDAQ:THQI)

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THQI in connection with developer Relic Games today announced that it would take its Real Time Strategy game, Company of Heroes and applying it to an online model. The game is set to go online in the fall and will allow players to earn or purchase special units through wins against opponents. 

 
Company of heroes is a World War 2 reenactment game depicting very real graphics and two different “factions” of players to choose from. 

Online gaming has taken the world by storm, popularized by Xbox Live, games without online capabilities are becoming fewer and fewer. Specifically with real time strategy, it is important to play online as most artificial intelligence in the game is no match for a well versed player and the story mode often becomes redundant. 
I have followed THQ for some time and they are definitely one of my favorite gaming companies. This announcement comes at very poignant time as E3 and the release of Starcraft 2 (Blizzard/Activision) is threatening to release. 
 
If you haven’t heard about Starcraft, it is one of the longest standing real time strategy online games of all time. It has been popular for an insanely long time and its release is long awaited. The beta for Starcraft 2 has begun already, with no official release date set. In my opinion the game may be launched from E3, but who knows.
As a competitor in this space, THQI has their work cut out for them and will be hard pressed to gain players who are loyal to Blizzard and the Starcraft franchise. World Market Media will be following THQI in the upcoming summer months, when gaming stocks tend to really take off. 
 
Currently THQI is trading at 5.85 down .01 or .17% at a volume of 11k. For the year, THQ’s stock has been doing fairly well, trending up at times but remaining in the high to low range this year.  

 

 
For more stories written on THQI by World Market Media click here

Disclosure: no positions

 

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S&W Seed Company (NASDAQ: SANWU) $29M (MarketCap) Completes Aquisition of S&W Company Partnership

February 18th, 2011 Comments off

S&W Seed Company (NASDAQ: SANWU) M (MarketCap) Completes Aquisition of S&W Company Partnership

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Home Page > Finance > S&W Seed Company (NASDAQ: SANWU) M (MarketCap) Completes Aquisition of S&W Company Partnership

S&W Seed Company (NASDAQ: SANWU) M (MarketCap) Completes Aquisition of S&W Company Partnership

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Posted: May 21, 2010 |Comments: 0
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S&W Seed Company, founded in 1980, is a leader in the market for salt and heat tolerant, non-dormant varieties of alfalfa seed, including varieties that can thrive on poor, saline soils. In 2010, the company launched a pilot program to produce stevia leaf, the source of an all natural, non-caloric sweetener. Headquartered in Five Points, California, S&W owns a 40 acres alfalfa seed cleaning and processing facility, and it plans to increase the utilization of it as it is currently operating at less than 20% capacity. A large percentage of its sales are to a distributor who sells to foreign end users, principally in Saudi Arabia.

Today, it has completed its purchase of the S&W Seed Company, a California general partnership. This part was the 15% of the general partnership not already owned by Seed Holding, LLC, its wholly owned subsidiary. Consequently, the general partnership has ceased to exist, and the business and property of the partnership is now wholly-owned and operated by S&W Seed Company and its subsidiary. Matt Szot, Chief Financial Officer, commented “We are pleased to own 100% of the business and we look forward to executing on our strategic initiatives.”

 

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