6 July 2011 Last updated at 05:57 ET
The EU wants increased competition to push down prices for consumers
New rules aimed at cutting the price of using a mobile phone while travelling in the EU have been proposed.
The move, by the European Commission, would reduce the costs of “roaming” – when calls are made or received, text messages sent or data downloaded when travelling in Europe.
New, lower price caps could come into force in stages to July 2014.
By then, mobile phone customers would also be able to separate their national and overseas contracts and shop around.
They would still be able to use their same phone number, but could switch to a separate operator when in another country for a cheaper deal.
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The European Commission is planning to cut costs for mobile users, but what more can be done to keep bill costs low?
Turn off data roaming. If you switch off the service on your phone which allows you to check e-mails or access websites when you are away from your home network, it will prevent you racking up big bills.
Consider buying a local Sim card. This can be even more useful when travelling outside Europe, although you will need to let people know your new, temporary number.
Consider texting. It can be cheaper and you can easily control the size of the text, rather than worrying about how many minutes you have been speaking for.
At present, mobile users can buy a Sim card local to the country in which they are travelling, but this means they are on a different phone number to usual.
The Commission hopes that more “virtual” operators, which do not have their own networks, would enter the roaming market. The extra competition would then be expected to push down prices.
In the meantime, proposals have been published that would extend the level of price caps on calls and text messages for those travelling in Europe.
Current EU roaming price caps will expire at the end of June 2012. The authorities fear that without putting more plans in place, prices could pick up to pre-2007 levels.
For example, there is currently a cap of 35 euro cents (31p) a minute on calls made. The proposals would see this falling steadily to 24 cents (22p), by July 2014.
There is currently no cap on downloading data, but this would be limited to 50 cents (45p) per megabyte by July 2014, under the Commission’s plans.
“This proposal tackles the root cause of the problem – the lack of competition on roaming markets – by giving customers more choice and by giving alternative operators easier access to the roaming market,” said Neelie Kroes, European Commission Vice President for the Digital Agenda.
“It would also immediately bring down prices for data roaming, where operators currently enjoy outrageous profit margins.”