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en.wikipedia.org schiffforsenate.com Schiff Report Video June 21st 2010 Peter Schiff economy economic collapse crash gold silver oil bubble doom inflation depression recession rogers faber ron paul ben bernanke euro dollar Hang Sang NYSE nasdaq currency crisis stagflation commodities bear bull market Roubini krugman Peter Schiff challenges McMahon SUBSCRIBE youtube.com youtube.com youtube.com youtube.com (backup channel) Thanks, John Kuhles empowering.whynotnews.eu MEDIA BLACKOUT Peter Schiff challenges McMahon Senate Connecticut He Was Right for Years google it “Schiff was right” YouTube videos Peter Schiff gained notoriety for his video blogs discussing the US economy Schiff’s notoriety for financial predictions increased when a You Tube video entitled “Peter Schiff was right” became popular in late 2008 and 2009. The video consists of a compilation of clips of his many appearances on various financial news programs from networks including CNBC, Fox News, MSNBC and Bloomberg, most of which took place from 2005 to 2007. In the segments Schiff explains specifically the fundamental problems he saw with the United States economy at that time. Schiff’s warnings of a coming economic collapse earned him the moniker “Dr. Doom.” In late 2006, Schiff predicted the housing bubble and resulting subprime mortgage crisis, and in late 2008, he predicted the automotive industry crisis and the crisis in the banking and financial markets. Source: en.wikipedia.org
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Media in a Down Economy
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Media in a Down Economy
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The economy is down and your business, like many others, is struggling to stay afloat. What can you do to fight the downturn to keep your business profitable? What are beneficial expenditures, and where can you trim off a little without hurting the company? How do you get to the end of the downturn, business intact? Your first thought may be to cut your media production budget. It may seem like these cuts may save a little cash, but fight that urge; media can be your business’ best friend in a down economy, and can ensure that you’ll make it to the end of the recession with minimal, if any, losses. Visual multimedia- including video, internet, and other multimedia- is especially important right now, when consumers are hesitant to make purchases and may need some convincing. Here’s why:
Company Image- Visual media, when done well, gives the impression of a quality business… which you have, don’t you? Of course you do! It’s just a matter of making sure your customers know it, too. Aside from the quality messages in your video, the simple fact that you produced media shows your consumers that you were willing to put resources into your company—giving them the impression that your business is doing just fine during the economic downturn. Everyone wants to work with a stable, prosperous, and well-run business (like yours!), and a quality media production is the first step toward giving potential customers that impression.
Use as a Resource- If done correctly, a video or website can save you money by replacing certain staff costs (both monetarily and in terms of the expected human errors). We’re not saying you should lay off employees- that’s the last thing this economy needs!- but training videos, company overviews, demos, and commercials all can be used to cut your bottom line; a training video can replace or aid a trainer, company overviews can be mailed or emailed (rather than the cost of sending an employee to do a company overview in person- often a waste!), demos and commercials can be used to generate leads for salespeople to increase their sales and decrease their workload, and so on. Visual media can help nearly any part of your business, whether it works internally or externally… or both!
Branding- You absolutely must build your brand in a sluggish economy. This is not a suggestion; it is a requirement! When sales are down and consumers are hesitant to make purchasing decisions, you have to remind them of why they should work with you. If you don’t, you risk being forgotten, and the effects will last long after the recession has ended- if your business makes it that far. Use video and web to remind your customers that your company is the best in the market; build your brand and get your message out to your previous and potential clients, and you will fare much better than your competitors—both during and after the recession. You’ll keep sales up during the downturn, and when the economy begins to pick back up (which it will) and people begin to spend again, you will be on the top of their mind, and you will get their business!
Investment- Remember that working on multimedia during the slump is an investment, not just an expense. While it will help to prop your slumping business up during the downturn, it can also be utilized for a very long time afterward. The information will likely still be relevant, and you can continue to use the video as an asset to help your business prosper when the economy moves upward.
So remember—visual media done right can be your business’ best pal during rough times. While it may be daunting with sales down to make an investment, you must keep the return in mind. Look beyond the short term and realize that visual media will save you money in the long run—it will help you brand your business, save on employee costs, and bring customers in the door… which is what we’re trying to do, right? We’re all struggling through the recession together, but at some point the market will move back up again, as it always does. The question is, which businesses will be there to see it?
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Home> Money> Day Trading> Studio One Media, Inc.? (OTCBB: SOMD) WMM CEO Interview with Studio One Media, Inc. (OTCBB: SOMD ) WMM Interview with CEO | Posted: October 1, 2010 | Comments: 0 | Recommend]]> Studio One Media, Inc. announced today that the current President of Lava Records, Jason Flom joined Studio One’s Advisory Board. Mr. Flom a valuable role in promoting the adoption of the revolutionary Audio MyStudio technology, after MasterCard and the national roll-out of MyStudio HD Recording Studios spielen.Herr Flom shines a brilliant career in the music industry and as Chairman and was CEO of Atlantic Records, Virgin Records and Capitol Music Group served. Mr. Flom instrumental in shaping up the careers of several comparison groups, including Twisted Sister, Stone Temple Pilots, Tori Amos, Jewel, Hootie and the Blowfish, Collective Soul, Matchbox 20, Kid Rock, The Corrs and the Blue Man Group. Studio One is a diversified media and technology company whose subsidiaries and divisions include Studio One Entertainment, Inc., MyStudio Recording Studios, MyStudio Audio Labs, Inc., MyStudio Music, Management and MyStudio MyStudio Masters. is through its wholly owned subsidiary Studio One Entertainment, Inc. is the company in research and development of audio and video technologies for professional and consumer use engagiert.Studio One world-class advisory board of leading companies to advise the media and entertainment, the company in the development and implementation of business plan for the Studio One MyStudio and after master technologies. Jason Flom insight and influence in the music, the company offers strategic initiatives to broad adoption of its revolutionary technology voranzutreiben.Das company managed to keep a growing sales in the first three quarters of fiscal 2010: Q1 earnings were $ 0.03 million Q2 earnings were $ 0.04 million, and Q3 earnings were $ 0.07 Millionen.Begleitend to sales growth in this year, announced the headlines. Studio One on September 20, 2010 had the company with the famous Crack Comedy Club in London, England together to the company’s first international stand-up comedy contest Host.Nur four days before, confirmed that Studio One the posting of Perez Hilton, Jamie King and Simon Fuller in the final round of auditions for boy band for the next generation host. Next, the company announced last week of July, it appointed three p.m. Studio chassis to its national rollout MyStudio HD Recording Studios hat.MyStudio advance allows a user, for a fee, to record up to five minutes of personalized video with professional-quality scenery, lighting and sound. Within minutes, the user can log on to the company’s website and the video online or call the video to DVD. The studios are designed for installation in each foot-high traffic area such as shopping centers, for Beispiel.Also what is Studio One’s next? Keep an eye out for an article here on the blog Monday WMM , October 4 for an exclusive interview with Larry Ryckman, President and CEO or Studio One Media, Inc. for more information visit
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How to Sell Social Media to Your CEO
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How to Sell Social Media to Your CEO
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How to Sell Social Media to Your CEO
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Social media when used as part of an internet marketing strategy is a very effective tool. But social media does have a branding issue. If you talk to many CEO’s about using Facebook, Twitter and YouTube (among others) as part of your marketing strategy you may come up against some resistance. This is because:
• many CEO’s perceive social media as a business distraction and not a business tool
• many CEO’s find it difficult to see how you can generate sales using social media
• and many CEO’s don’t understand how consumers use these tools as they don’t use them themselves.
In order to sell a social media strategy to your CEO, we have listed three key areas that you must address as part of your pitch.
1. Make the connection between your ideal customer profile and social media usage
The first part of the sales approach is to connect your ideal customer profile to social media usage. It’s quite simple. For an effective social media strategy to work, your ideal customer must be a high user of social media. It’s the same principle you use for any other media. You wouldn’t place TV ads in a program that is not viewed by your ideal customer so you need to prove that connection first. Some other key points are:
• Your ideal customer must use the internet as a primary source of information when making purchase decisions.
• Your business must have a website that is a key marketing channel for product sales, customer inquiries, product information and data capture for direct marketing.
By making this connection first, your CEO should identify that social media can target the right audience.
2. Understand your key website analytics and metrics
Metrics and website analytics are the second piece of sales puzzle. Through web analytics and sales analysis you must show a correlation between website visitors and sales. In simple terms, if your web-based sales increase when there is an increase in website traffic then you have established a correlation. Your goal is now to increase website traffic which should (based on your analysis) result in an increase in product sales. Once you have this established connection then you have a basis of measuring return on investment.
A key point to make here is than numbers of Twitter followers or Facebook fans are not metrics that you should use for this sales pitch. It is near impossible to directly related them to product sales. Having 20,000 Twitter followers is in many cases of no more commercial value than having 1,000 followers. It is follower quality that is important and your ability to engage with them to visit your website.
3. Have a clear strategy to increase website traffic
This really is the “how to” of the strategy. As you have identified website traffic as the key metric, you should now outline how you will meet it through the various social media platforms. Your pitch should consider how consumers use each medium and how you will use them to drive traffic and sales. Below are some examples of how three of the main platforms in Twitter, Facebook and YouTube can be used to increase web traffic.
Twitter is a sharing platform for links, text and pictures. Businesses can use Twitter to promote new blog posts, promotional offers, links to website content and as a customer service platform. All of these promote your website URL as the destination link which drives web traffic.
Facebook is a connecting platform. Users maintain personal relationships and use it to keep in touch with friends. Users can also connect with fan pages and events that are of interest to them. For a business, a fan page can be created to provide links, helpful tips and promote events among many other things that link back to your main site.
YouTube is also a sharing platform for video. Businesses can use YouTube to host TV ads, instructional videos and show conference footage that link back to a main website URL.
With this increased traffic, your website should also receive a boost in it’s Google page ranking which improves your visibility in organic search results.
4. Closing the deal
To close the deal, the key question you need to answer for your CEO is what is the impact on sales from an investment in social media? If you can connect your ideal customer to social media use. Correlate a connection between website visitors and sales with a well defined social media strategy you are well on your way to selling your C
Now Pay Close Attention –
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With over 500 million users, Facebook is by far the greatest marketing arena online. But to take advantage of this amazing tool, it is always a good idea to get a head start on your competition and Buy Facebook Fans. Visit http://www.fbfansupply.com and claim 25 FREE FANS for tweeting about Facebook Fan Supply!
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